Archives for December 2012

Digital publishing and Amazon

How do I love Amazon? Let me count the ways... If it weren't for Amazon, I don't believe that I would have a published book for sale today. Because of this internet conglomerate, I have two detective novels and two nonfiction books available for purchase, as you read these words. Yes, Smashwords.com and David Gaughran's book Let's Get Digital were also instrumental in getting my books published without an agent or contract with a major publisher, but without the market spawned by Amazon with the introduction of the Kindle, the demand for e-books would never have been created in the first place. Therefore, in my mind, Amazon ultimately deserves a share of credit for any success I will enjoy as an author. Amazon created the Kindle Select program, where a book may be enrolled for special treatment over a period of three months. My short story collection Always a Next One was put into Kindle Select. During the time in that program, I've found my book marketed ubiquitously online, everywhere from American Thinker to an Australian television station website. It's extremely gratifying to find a well-placed, attractive ad for your product, especially an advertisement that you didn't have to buy. At this point in my writing career, exposure to my work is most important. "Free" advertising is invaluable. The Kindle Select program has been a great way to get my book cover visible all over the internet, where many eyes have found an adorable puppy looking back at them. But that's not all Amazon has done besides creating a market and offering a subscription … [Read more...]